What Clients Say

  • Jessica has been an exceptional asset to our business over the past two years.

    Her’s unwavering work ethic, creativity, and attention to detail have played a crucial role in achieving our marketing goals. With professionalism evident in every presentation and creative execution, Jessica significantly contributes to our overall strategy. Her responsiveness to client needs is unmatched.

    Across various industries, her adaptability and dedication consistently yield outstanding results. Above all, her positive attitude and collaborative spirit make her a pleasure to work with.


    Lea van Coller, CMO: DDX Global

  • Kudos to you and team for nailing the brand and messaging so perfectly on the first try.

    I just received feedback from three potential investors on our proposal document, and they were blown away by the overall look, feel, and brand message. Your ability to capture our essence and communicate our offering effectively is truly commendable.

    Your talent and expertise have made a significant impact, and I couldn't be more impressed. Thank you for your exceptional work.


    Stephan du Plessis, CEO: Fastcomm

  • Jessica's passion for her clients and work is evident in everything she does. Her enthusiasm is infectious.

    You are a sincere and talented person who exudes such great passion for customer-centricity.


    Some of the things that I have learned from my interactions with you and "the community approach" to customer engagement are now part of my life.


    Kabelo Motlhala, CEO: Customer Engagement, First National Bank

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  • Jessica's skills and knowledge are astounding. She is prompt, professional, honest and thinks on her feet, instinctively pouring her heart and soul into her projects.

    I am incredibly grateful for Jessica's expertise and support in launching our business. I never have to follow up, she's always one step ahead. From crafting a visually stunning e-commerce website to developing all marketing collateral, her attention to detail and creative ideas are invaluable. Jessica goes above and beyond to ensure our brand stands out and resonates with our target audiences. Even across generations.


    Her positive attitude and problem-solving skills make the entire marketing process a breezy pleasure. If you're starting a new business, I highly recommend Jessica as your go-to marketing partner.


    What I appreciate most about Jessica's work ethic, is her integrity, grit, and owning her projects. She always delivers when she says she will. You couldn't ask for a better marketing partner. She is invested in every business she adds her magic to.


    Dalène Burger, Co-Owner: Fenix Ätventyr

  • What would I do without you!

    I'm incredibly grateful for Jessica's invaluable contributions to my business's growth.


    Her strategic guidance and support have been invaluable, and I'm thrilled to report a significant increase in our revenue, ranging from 400% to 600% during our time working together.


    Her expertise in website development, social media marketing, WhatsApp and email marketing campaigns have been instrumental in increasing our online presence and driving sales.


    Jessica has always gone above and beyond, from refining our Google ads to creating innovative service offerings such as promos and deals.


    I wholeheartedly recommend Pinch of Sult to any business looking to take their business to the next level.


    Gabi Grassie, Owner: The Lashery

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Offering

Your marketing efforts matter whether you are an individual, an entrepreneur, or a brand.

I aim to empower you with the marketing solutions you need to represent yourself authentically and professionally to entice and delight your customers.

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Marketing Strategies

BY PINCH OF SULT

The critical ingredient for successful marketing is strategy. 

Without a strategy, you might not be concentrating your efforts on the best possible opportunities to increase sales. It's not easy to achieve results without understanding your goals, your target audience, and what appeals to them individually.

The mission? Develop a marketing strategy to define your value proposition, key differentiators, core messaging, and more.

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Digital Marketing Services

  • STRATEGIC MARKETING

    Marketers with a documented strategy are 313% more likely to report success.

    Through focused and committed attention to a well thought-out marketing strategy and plan, you can deliver the right message, to the right person, at the right time.

  • SOCIAL MEDIA MANAGEMENT

    I don’t just schedule your posts for you - I develop a custom content strategy tailor-made for your brand.

    Analyse and segment your audience, create the content within the themes, focus on the analytics to increase engagement and engage with your followers and fans.

  • CONTENT MARKETING MACHINE

    Content is KING. This is the pillar all other marketing activities are derived from. We'll ensure this pillar is solid with entertaining, useful and shareable content.

    Creating brilliant ideas and developing them into unique and appealing content, is what marketing campaigns have used to generate audiences for years.

  • EMAIL MARKETING

    Email Marketing is NOT dead, but it is changing.

    Email marketing is one of the most cost effective ways to reach an audience. Stay top-of-mind and build relationships with carefully crafted customer-focused mailers.

  • PAID MARKETING

    Many businesses have benefited from our Google, Facebook, Instagram, and LinkedIn Paid for Advertising.


    When done correctly, Paid Marketing can help you reach the right customer, at the right time and with the right message.

  • WEB DESIGN & DEVELOPMENT

    Whether you’re in the market for a new website, extra oomph for an existing one or something completely different, Pinch of Sult has the techincal knowledge and user experience skills neccesary to deliver.

  • SEO

    A strong online presence is critical for your business to grow. People from countries and continents around the world can connect via the internet.


    Ensure visitors can access your website from the front page of the search results with our Search Engine Optimisation services.

  • ONLINE COMMUNITIES

    Having a Customer Community is like having a group of your customers in a room next door – they can talk to each other while you are not there, but you can pop in at any time and consult them or join-in.

    Co-creation is the future of modern business.

  • DONOR EXPERIENCE MANAGEMENT

    Marketing trends continue to shift towards personalisation, requiring nonprofits to deliver an exceptional experience throughout the donor and member journey.


    A donor-centric approach focused on building long-term relationships over short-term gains will help your nonprofit excel.
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Featured Workshops

My Promise

I'll grow your brand and bottom line through what I like to call a pinch of "sult" - a combination of best-in-class marketing practices and a touch of intuition.

With 12+ years of industry experience, I deliver the best customer-centric marketing and communication solutions, both digital and traditional, for your business.

- Jessica Wilson

Consultant profile